John Smalls is a New York based Graphic Designer with over 20 years of experience developing consumer products and retail ready design. He began his career in apparel, creating illustration based graphics for licensed and private label brands, building a deep understanding of production, product development, and high volume execution.
He later studied industrial design to expand into physical product development, working from concept through 3D modeling and prototyping. Today, his focus is on consumer product graphics, packaging, and brand systems built for real world retail environments.
His work is grounded in practicality, shaped by years of experience working within manufacturing and production-driven settings.
Contact: john@johnsmalls.com